Upward Arrow
  • About
  • Services
    • Brand Naming
    • Brand Strategy and Development
    • Copywriting and Editing
    • Website Services
    • Graphic Design
    • Marketing Services
    • Social Media
    • Business Consulting
    • AI for Your Business
    • Fractional CMO Services
  • Work
  • Testimonials
  • Contact
  • Resources
  • Research
Select Page

Building a Better Brain Computer Interface: Upward Arrow Podcast Episode 1

by upwardarrow | Published Apr 28, 2023 Updated Apr 28, 2023 | ai, bci, computing, human experience

https://media.blubrry.com/1474488/upwardarrow.com/podcast/UpwardArrowPodcast1Audacity.mp3Podcast: Play in new window | Download | EmbedSubscribe Apple Podcasts | RSSWhat does it take to build a better brain computer interface? How did Upward Arrow get started and what...
Building a Better Brain Computer Interface – 2023 Progress Update

Building a Better Brain Computer Interface – 2023 Progress Update

by upwardarrow | Published Apr 15, 2023 Updated Apr 28, 2023 | bci, computing, human experience, research

We’re happy to report that we are making progress towards our goal of building a better brain computer interface. Our latest prototype includes five dry electrode or Dryode sensors from iDun Technologies connected to an OpenBCI board for signal capture. The...

Email Sending Best Practices to Avoid Deliverability Issues

by upwardarrow | Published Apr 15, 2023 | marketing

There are several best practices you can follow to send email without risking deliverability issues: Use a reputable email service provider (ESP): Using a reputable ESP will help ensure that your emails are delivered and not flagged as spam. Build a clean and targeted...
EEG Study – How People Experience Different Media

EEG Study – How People Experience Different Media

by upwardarrow | Published Nov 22, 2020 Updated Nov 22, 2020 | bci, human experience, research

Introduction Is it the medium or the message? I conducted an EEG study to learn the answer. I measured the activity of the brain while people experienced different media including print, personal computers, and mobile devices. There are few scientific studies that...
Upward Arrow is born from a Laptop Recycling Company

Upward Arrow is born from a Laptop Recycling Company

by upwardarrow | Published Nov 14, 2020 Updated Nov 21, 2020 | bci, computing, human experience

Upward Arrow began in 2010 with EraseMyLaptop, a laptop recycling service dedicated to keeping eWaste out of landfills. During the course of running the recycling business, we learned a valuable lesson: recycling alone would not put an end to eWaste. We discovered...
« Older Entries
Next Entries »

Recent Posts

  • 100 Branding Tips to Boost Your Brand and Your Business
  • PRESS RELEASE: AI Services in Philadelphia Announced by Upward Arrow
  • AI for Small Business: Benefits, Implementation, and Overcoming Adoption Hurdles
  • The Psychology of the Color Green in Marketing and Branding: How Green Builds Trust, Wellness, and Brand Success
  • The Psychology of the Color Blue in Marketing and Branding: How Blue Builds Trust and Elevates Your Brand

Recent Comments

    Archives

    • August 2025
    • July 2025
    • March 2025
    • February 2025
    • January 2025
    • March 2024
    • January 2024
    • December 2023
    • November 2023
    • October 2023
    • September 2023
    • August 2023
    • July 2023
    • June 2023
    • May 2023
    • April 2023
    • November 2020
    • September 2017
    • May 2017

    Categories

    • ai
    • bci
    • branding
    • computing
    • human experience
    • marketing
    • research

    Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org
    • Facebook
    • X
    Copyright © 2025 Upward Arrow | A Pennsylvania Benefit Corporation | Privacy | Terms