Launch. Grow. Succeed.
World-class branding and marketing from a team you can trust.
About us.
We’re a boutique branding and marketing agency based in the Philadelphia area.
We’ve consistently proven our ability to deliver work on time and on budget to clients around the corner and across the globe.
We take the time to listen and understand your needs and the goals of your business.
This tailored approach results in branding, marketing and business services that are truly rewarding for you and your clients.
How can we help you?
Branding and Marketing Services
Brand Naming
Find the best name for your new business, product or service with our proven process.
Brand Strategy and Development
Build a world-class brand that resonates with your audience and positions you for success.
Copywriting and Editing
Get compelling content for your next project, presentation, advertisement or campaign.
Website Design and Development
Make your mark online with a custom website designed just for your business.
Graphic Design
Engage your audience with beautiful designs from logos to brochures, packaging, promotions and more.
Marketing
Reach your audience with the right message at the right time.
Social Media
Create a buzz around your brand and build a community that supports your business online.
Business Consulting
Receive help with planning and strategy, as well as practical tips on growing your business.
Get a Free Branding or Marketing Consultation
Looking for help but not sure where to start? Contact us to schedule a free, no-obligation consultation to discuss your project.
What our happy clients say.
We go above and beyond to ensure your satisfaction.
“Not just a brilliant, innovative consultant, but more of a true partner that elevated our vision, our ideas, our approach, and more, in ways that weren’t even on our radar. Their market research was robust, thorough, and in our case, a sobering wakeup call at times. And they found opportunity in all of it. Fun, professional, passion-filled team and an absolute joy to work with! Looking forward to future engagements!”
“Some of the greatest writers I have ever seen. They delivered high quality articles in a timely manner and had great communication skills. I would definitely like to hire them again in future.”
“A team of visionaries, they helped guide us to our brand presence. Their input was well-constructed, helpful, and informative.”
“We are a Chinese company. Their team was very patient throughout and constantly making adjustments based on our changing needs. It was an excellent collaboration! They do an excellent job of big data collection and questionnaire research.”
“Great communication, excellent skills in branding and strategic analysis. They are also responsible and reply in a timely manner. They helped us to build the brand from scratches, and bring us into marketing phase. We appreciated very much.”
Around the corner and across the globe.
From technology to health and wellness, and real estate to security, we’ve worked with clients across a wide range of industries and geographies.
Industry: Power Tools
Services Provided: Brand Naming, Brand Development, Messaging, Copywriting, Audience Research, Market Research
Industry: Consumer Electronics / Health and Wellness
Services Provided: Brand Identity: Naming, Trademark, Logo, Typography; Colors; Design; Brand Messaging and Copywriting; Website Design; Website Development; Marketing Strategy and Marketing Plan
Industry: Musical Instruments
Services Provided: Brand Identity: Logo, Typography, Colors, Design; Audience Research; Market Research; Brand Messaging; Copywriting; Website Design; Website Development
Services Provided: Brand Development, Messaging, Copywriting, Website Development, Video Editing
Industry: Organic Goods
Services Provided: Branding, Messaging, Copywriting, Design
Industry: Digital Marketing
Services Provided: Copywriting, Editing, eBook
Services Provided: Brand Messaging, Copywriting, Editing
Industry: Sustainable Skin Care and Cosmetics
Services Provided: Naming, Branding, Logo Design
Industry: Direct Sales Marketing
Services Provided: Branding, Messaging
Over 15 years of experience
For more than 15 years, our team has helped clients big and small with branding, marketing and business consulting.
The Latest Best Practices
We continually research best practices in branding and marketing, including internal projects that explore new technology on the horizon.
Attention to Detail
Contact us.
We’re always happy to listen and learn how we can help you.
Branding and marketing tips and advice.
The Psychology of Color Red in Marketing and Branding: Passion, Power, and Urgency
Why does the color red hold such power in marketing and branding, and how can businesses harness its psychological influence effectively? Learn more in our article on the psyschology of color red in branding and marketing.
The Ultimate Guide to Finding the Best B2B Content Marketing Agency
Content marketing is the backbone of brand awareness online and plays a significant role in customer engagement, and lead generation. Whether you’re a startup or an established B2B enterprise, partnering with a content marketing agency can help you craft compelling content, optimize your online presence, and drive measurable results.
The Most Loved Philadelphia Brands
Upward Arrow is a branding agency based in Philadelphia, and we love the brands that reflect our history, culture, and strong sense of community. Whether it’s our favorite sports teams, our go-to snacks, or the companies that help keep us connected, certain brands are...